How To Make The Most of Twitter’s New Limit of Characters – Brand Minds 2019

How To Make The Most of Twitter's New Limit of Characters

In November 2017 Twitter's representative announced the decision of expanding the character limit to 280, for nearly all of its users. Still, in February this year, Twitter CEO Jack Dorsey said, accordingly to The Verge, that the expanded tweet length hasn’t actually changed the length of messages people are sending out — but it has led to more engagement.

“One of the things we were watching for is to see if the if the average tweet size would go up as a result, and it has not,” he said. “People do have the room — we’re seeing less abandonme...






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