All About Experiential Marketing And Why To Use It

With 77% of marketers that use experiential marketing as a vital part of a brand’s advertising strategy and 98% of users feeling more inclined to purchase after attending an activation,according to EventTrack, while 80% of marketers believe live events are critical for their company’s success and 95% of marketers agreeing that live events provide attendees with a valuable opportunity to form in-person connections in an increasingly digital world,according to Bizzabo, experiential marketing is an area one must be knowing all about and use it ...

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