Top 5 marketing campaign that failed in 2016 – Brand Minds 2019

Top 5 marketing campaign that failed in 2016

Sometimes, no matter how big the budget is, some marketing campaigns go completely wrong. There are a large number of reasons for those situations, some of them being the lack of proper research, of attention or just simple the agency's use of juniors. Here are some of the last year's biggest marketing mistakes:

Microsoft and the Millennials

Microsoft’s latest attempt to recruit the next generation of engineering talent has backfired, as its rather awkward attempts at ‘Millennial speak’ have been roundly mocked on social media. In a bizarr...






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